Awakening architecture with music, Li Yundi’s cross-border Jinke aesthetic journey


Recently, the cross-border cooperation between Jinke and Li Yundi swiped the screen in the circle of friends and major social media

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As an international piano master from Chongqing, Li Yundi unlocked his cross-border identity from music to architecture, which attracted great attention from the industry

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The temperature of the piano and the bearing of the building perform a cross-border aesthetic journey

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In 2018, Jinke produced the Chinese good life reader Meilin, which opened with “piano prince Li Yundi playing a good life circle with temperature”

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Li Yundi has participated in Jinke brand activities for many times to share the beauty of classical music with Jinke owners

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Li Yundi’s gentlemanly image and extraordinary artistic attainments are highly consistent with and deeply resonate with the spiritual core of the architectural view and life view of oriental aesthetics that Jinke has always pursued and adhered to

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Jinke chooses Li Yundi as the brand recommendation officer, which is also a concrete expression for the public to further understand the “Jinke Oriental habitat aesthetic life concept”

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The artist’s mastery and classical romanticism shown by Li Yundi is the brand temperament of Oriental humanism pursued by Jinke for many years

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Use the beauty of melody to achieve the beauty of Oriental human settlements

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When it comes to music and architecture, the most commonly heard sentence is “music is a flowing building, and architecture is a solidified music”

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Philosopher Hegel also said, “the relationship between music and architecture is the closest

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Like music and architecture, their creativity lies in proportion and structure.” The shapes, materials and colors of successful architectural art are like the rhythm and melody of music

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The two are unified in comparison and contrast in unity

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Architecture, like music, is a complete and pleasant work of art

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Chongqing Jiuqu Henan Jingguan world, looking at the world, whether in the field of Western architecture or oriental classical architectural methods, music and architecture belong to the same art category

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Although the former relies on invisible sound and the latter relies on tangible images to express and convey emotions, their emotional expressions are interlinked“ The beauty of rhythm “,” the beauty of melody “and” the beauty of artistic conception “are the ultimate goals jointly pursued in music and architectural creation

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This is what Li Yundi’s music pursues and Jinke’s architecture pursues

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This is the internal reason for the cross-border cooperation and two-way choice between Li Yundi and Jinke

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Understand the romance of music and see the needs of residential aesthetics

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Today, when the world returns to the East, the magnificent Chinese architecture and melodious and aesthetic ancient rhythm awaken the Chinese people’s deep classical feelings and their attention and respect for the Oriental residential aesthetics

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Jinke has always been committed to the inheritance and development of Chinese traditional architecture and human settlement culture, so that more people can understand Oriental human settlement aesthetics, and stick to the revival of Oriental human settlement aesthetics with their own strength, which is what Jinke has always adhered to and worked hard

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From 1998 to 2021, from Chongqing to more than 150 cities across the country, from Jinke garden to more than 640 buildings currently developed, from foreign house experts to Oriental habitat, Jinke’s sincere ingenuity cast by brick by brick, grass and trees in the past 23 years has achieved Jinke’s unique new Orientalism aesthetic habitat life concept

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Therefore, Jinke complied with the trend of the times, closely followed the needs of customers, raised the practice of Oriental habitat from project strategy to product strategy, systematically created three product lines of Bocui, Jimei and Qionghua, expressed Jinke’s insistence on using amazing products to express national cultural confidence and highlight Oriental design aesthetics

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In the past 23 years, Jinke has always adhered to the good original intention of “productists”, from land acquisition to product formation, and then to customer experience

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It has always taken “Oriental habitat” as the core

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Each product line corresponds to a set of configuration standards, a style, a set of product value points and a specific customer group for different cities Different owners present Jinke style beauty

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As the leading work of the three product lines, “Bocui system” is a work created by Jinke for the improved consumer demand of the new urban middle class

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It advocates a healthy lifestyle, and is committed to building a humanistic mansion that highlights the East with modern oriental aesthetic experience, high-grade light luxury experience and high-grade life experience

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Chongqing Bocui’s future “Jimei Department” of Chongqing Jinke Nanshan is Jinke’s precipitation of human settlement needs and in-depth understanding of oriental aesthetics based on the profound accumulation of “20-year product experts”

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Through intensive research on products, Jinke endows residents with the beauty of architecture, nature, community and science and technology in the beautiful urban house with oriental charm, and integrates life and aesthetics into every detail“ “Qionghua series” is the top-level high-end luxury house product line of Jinke’s three product lines

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Qionghua series carries Jinke’s high-end strategic ambition“ “Qionghua Department” takes the legendary mansion in the East as its creative goal, strictly selects plots, and adheres to one city and one Qionghua

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Any Qionghua department must be the central section of the first and second tier central cities

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Jinke believes that restoring life with architecture and striving to balance the sense of space and architectural form between “work and life” and “enterprising and leisure” are an important part of “Qionghua series” products to realize the Oriental living dream of the unity of heaven and man

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Jinke’s mental process of building the Oriental residential aesthetics system is the beauty of Chinese architecture under Jinke’s understanding

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When the revival of Oriental culture once again stands at the height of the world, Jinke group reconstructs the Oriental residential aesthetics with a high-quality Oriental cultural feast and inherits Chinese culture

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This is not only the spokesman for the new living ideal of modern Chinese people, but also the best interpretation of Jinke group’s oath to the market to build an oriental way of living

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Jinke shares released the 2020 social responsibility report, which will further promote the high-quality development of enterprises and leap to 118! Jinke Rong ranks 749 of Forbes Global Enterprises 2000, industry C, 547.4 kilometers away from Jining to Gu’an.

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