The “Red” Classic Chaocai Shenzhen Store, designed and built by Aike Architecture, follows the path of building a “customer ecology” and developing a “community style interest stickiness” in the main space design structure, constructing a new urban catering design and marketing construction method. By exploring the cultural background and characteristics of the region, leveraging the advantages of the existing ecological environment, we aim to create dining spaces, communities, spatial carriers, and attract the general public to create a radiation domain, promoting the unbounded linkage of historical building development..
Lotus Pond Yuese | A Pool of Autumn Water Reflecting Hibiscus Lovely Deep Red Love Light Red.
Blue tiles and red eaves | entry-level path with a small detour, and the red robe behind the hall.
The indoor colonnades are arranged in an array of corridors, revealing transparency. In addition to meeting the dining function, the peaceful atmosphere of the carrier splits out in the red rhyme, forming a strong sense of geometric order outdoors. The distributed ceiling light boxes emphasize the deconstruction of space based on geometric transformations, which is a tension of integrating geometric structures. The space is heavily decorated with red paint, natural wood colors, and rustic blue bricks, giving rise to the collision of modern and traditional elements, the sedimentation of time, and the collision of new life..
Strolling around the visual, taste, and auditory senses… slowly seeping into the rich and mellow dining atmosphere. Odor serves as a medium for conveying physical phenomena in space. In design thinking, the space is extensively geometrically cut, with blank spaces in garden and interior design. In the spatial perception of “small household jade”, and in the interpretation, scale, and dialogue with “red” on trendy vegetables, Aike Architecture believes that odor is an explicit five sensory experience that is compatible with space and should be presented as a visible subject in the space..
In terms of food and beverage, it is stunning in its crispy and vibrant texture, thanks to its craftsmanship, display, delicacy, and uniqueness. It is also incredibly soft and tender before being chilled and shaped, with a smooth texture that reveals a sweet and rich taste. Knife craftsmanship and five tone harmony are not only the methods used by Chaoshan people to handle food, but also imply their culinary aesthetics and service philosophy, laying a stable foundation for brand customer loyalty and premium..
Great Opening and Great Closing | Phoenix Strike Nine Thousand Miles, Half River Serene, Half River Red.
The main space design structure is different from the traditional “museum/museum style tourist orientation” path. The AD project team proposes to build and develop a “community style interest stickiness” as the path to build a new urban catering design and marketing construction method. By exploring the cultural background and characteristics of the region, leveraging the advantages of the existing ecological environment, we aim to create dining spaces, communities, spatial carriers, and attract the general public to create a radiation domain, promoting the unbounded linkage of historical building development. The behavior in the main space is the subject, and the spatial planning behavior derived from the occurrence of behavior is the core..
In terms of design thinking, we accurately locate the most sensitive spatial requirements of the customer group background, break through the structure and homogenization issues of surrounding catering products, and make the spatial language and materials resonate with light and shadow to fully enhance the atmosphere of the dining hall. The technique is to open and close the blocks, and play a game of geometric symbols in the space. When people find pleasure in space, it means that game rules that do not belong to reality are generating value and allowing people to gain benefits in this game. We hope that the space can complete the transition from “building a customer ecosystem” to incubating space carriers and.
